These are the most intense, most rewarding and most difficult books that we do where the team dives deep into the research to formulate something that is substantial, unique, interesting to read and impactful. Mostly, the objective to write these books is to gain political mileage by integrating the right kind of PR with the launch of the book.
We start with the research of the book and present structures along with solid references to get the client’s approval. The research and planning is the most intense part of such projects since it involves a lot of reading and digging out content that has not been touched intensely.
The challenge in most of such project is one – keeping the book unique. In the age of internet there is so much that has been written and talked about practically everything. It is extremely difficult to find something that no one has talked about; how to keep it unique? The uniqueness comes because of the idea, concept, objective and the presentation of the book. The way conclusions are drawn, the way opinions are formed – that’s what make such projects unique – a new viewpoint on the pre-existing systems with validated research.
Write to us and we would love to discuss the book that you think can give you right kind of political mileage or build your portfolio.